With the cooperation of Coupang, the leading e-commerce marketplace in South Korea and together with KOISRA, a consulting firm specializing in the Korean market, the Israeli Economic and Trade Office in Korea will hold a unique webinar for Israeli e-commerce companies in South Korea. The webinar will be held on July 15, 2021 at 10am IST / 4pm KST.

For the first time, Israeli companies are invited to sell directly on Coupang, as part of Coupang’s Global Seller program which provides not only direct access to over 25 millions of Korean consumers but also with full English language support.


During the webinar, an overview of the e-commerce market will be provided, Coupang will explain in details about the new program which allows foreign sellers to open global seller account and KOISRA will review the challenges in the e-commerce market in Korea, but also explain about the solutions to overcome it.

The following is the agenda of the webinar (times may change):

  • 16:00 - 16:05: Opening words by the Head of Israeli Economic and Trade Office in Korea, Mr. Yaniv Goldberg
  • 16:05 - 16:20: "Doing E-Commerce in Korea as Foreign Company - Practical Aspects" - Presentation by Adv. Eyal Victor Mamou, CEO, KOISRA
  • 16:20 - 16:45: "Selling Into Korea with Coupang" - Presentation by Mr. Gerald Hoe, Head of Global Seller ROW Marketplace, Coupang
  • 16:45 - 17:15: Panel Discusion with Yaniv, Eyal and Gerald / Questions & Answers / Closing Remarks- Moderator: Mr. Yaniv Goldberg

An extended overview report of the Korean e-commerce market will be sent to companies participating in the webinar. For more information and Registration Please follow the link below: